Healthcare digital marketing, from our Kolkata office

Healthcare Marketing Agency West Bengal, In Bengali, Hindi And English

Q: Do you work with practices in every part of West Bengal?

Yes, in any district. Medmatis is based in Baranagar, Kolkata, and handles strategy, content and reporting remotely. When filming is needed we can travel to the practice and record in batches. The place lists above show where a practice can be based, not local offices or client locations.

Q: Do you guarantee rankings on Google Maps, Search or in AI answers?

No. We do not guarantee rankings or placement. We work on accurate business information, useful content, technical SEO and correct location details, which we can report on, but we cannot promise where a practice appears. Fake engagement and manipulated visibility are barred (cl. 8.1 xii).

Q: What does healthcare marketing cost at Medmatis?

Our fees are flat and never tied to patients or enquiries. The scope and fee follow the services agreed, and this page quotes no prices. Payments linked to procuring patients, and agency pay tied to individual referrals, are restricted (cl. 8.1 vii, viii). We discuss the work before agreeing a scope.

Q: How do we start working with Medmatis today?

Start with a conversation about your practice. We discuss your website, local search, content, social media, video and reporting needs, and how doctor approval works, before agreeing a scope. Strategy, content and reporting run remotely, while any filming is planned separately.

Medmatis Digital Innovations is a healthcare-only digital marketing agency based in Baranagar, Kolkata, founded and led by Tamojit Lodh. We work remotely with clinics and hospitals across West Bengal, creating search strategies, websites and doctor-reviewed content in Bengali, English and Hindi. Our work is built around the National Medical Commission's ethical advertising guidelines of 6 October 2026, with care to keep useful information apart from promotional claims.

Medmatis is an NMC-compliant healthcare digital marketing agency based in Kolkata: our work is built around the National Medical Commission's 2026 guidelines.

New to the NMC rules? Start here →

The short answer

Medmatis is a healthcare marketing agency for West Bengal practices, offering SEO, websites and content remotely, with Bengali, English and Hindi content built around the NMC's guidelines.

Updated 23 October 2026.

Our office in Kolkata

Address

Medmatis Digital Innovations
207/1 Netaji Colony, Baranagar
Kolkata, West Bengal 700090

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Call or WhatsApp+91 82402 09437 Message on WhatsApp ↗

Email[email protected]

What West Bengal practices ask before they choose

Can an agency work with our West Bengal clinic remotely?Yes. Medmatis works remotely with clinics and hospitals in any district of West Bengal. Strategy, content and reporting run online, so your practice need not be near our office. If filming is needed, we can travel to you and record several pieces in a batch.

Do you provide Bengali healthcare content for clinics?Yes. We create Bengali articles, social posts, video scripts and captions, alongside English and Hindi. The doctor approves every piece before publication, and the NMC rules bind Bengali wording exactly as they bind English or Hindi.

Can you help a clinic appear in searches for Siliguri or Durgapur?Yes, for a practice based there. We work on its website content, technical SEO and accurate business information for its real location. We do not claim to be based in Siliguri or Durgapur, and we guarantee no ranking.

What do you offer hospitals in West Bengal?Search, social media, content, doctor video, reputation, website, email and branding work. For hospitals, public information stays factual and verifiable, without misleading comparisons or guaranteed outcomes (cl. 8.3, 9.1).

Can you travel within West Bengal to film doctor videos?Yes. When a project needs filming, we travel to the practice and shoot several videos in one batch. Topics and scripts are planned in advance and the doctor reviews them. Dates and costs are agreed per project, not promised here.

How do you keep marketing within the NMC's guidelines?We plan content around facts, useful education and approval before publication. The notice restricts misleading claims, patient material, fake engagement and manipulated visibility, and using an agency does not remove the doctor's responsibility (cl. 4.4).

What we do for West Bengal practices

01 AI Search & SEO Website structure, local search information and useful content that let practices state their services clearly and help search engines read accurate location details. Explore AI Search & SEO 02 Social Media Marketing Educational posts, captions and calendars in Bengali, English and Hindi, approved by the doctor, with no patient testimonials or misleading claims. Explore Social Media Marketing 03 Content Marketing Doctor-reviewed articles, website copy and patient education built around relevant questions, in language readers understand and in line with the NMC's guidelines. Explore Content Marketing 04 Doctor Video Marketing Scripts and doctor-led educational videos. When filming is needed in West Bengal, we travel to the practice and record several pieces in batches. Explore Doctor Video Marketing 05 Reputation Management Accurate online profiles, careful monitoring and measured replies to public feedback. We never buy reviews, manufacture praise or promise removals. Explore Reputation Management 06 Website Development Healthcare websites with clear service information, structured profiles, accessible navigation and forms, built for the practice's real location and services. Explore Website Development 07 Email & Recall Marketing Patient communication and educational email planned around consent, privacy and message purpose, with no promotional inducements. Explore Email & Recall Marketing 08 Healthcare Branding A consistent identity, messaging and templates that use clear, verifiable descriptions instead of unsupported superiority claims. Explore Healthcare Branding

Content in the language your patients read

Content in BengaliBengali articles, posts, video scripts and captions for practices whose patients read Bengali, the strongest part of our offer in West Bengal. The doctor approves each piece.

Content in EnglishEnglish articles, posts, video scripts and captions for practices across West Bengal. The doctor approves every piece before publication, whatever the language.

Content in HindiHindi articles, posts, video scripts and captions for practices with Hindi-reading patients. The doctor approves each piece, and the same NMC rules apply.

Where practices can be based

Practices based in any of these places can work with us remotely. We have one office, in Kolkata, and none elsewhere: these names show where a practice can be based, not where we claim a local presence or clients.

Kolkata and nearby

KolkataSalt LakeNew TownHowrahDum DumBaranagarBarasatBarrackporeKalyani

Hooghly

HooghlySeramporeChinsurahChandannagarArambagh

Medinipur and the south-west

Paschim MedinipurPurba MedinipurMidnaporeKharagpurHaldiaTamlukContaiJhargramBankuraPurulia

Bardhaman and Birbhum

DurgapurAsansolBurdwanKalnaBolpurSuri

Nadia and Murshidabad

KrishnanagarNabadwipBerhamporeMurshidabad

The 24 Parganas

North 24 ParganasSouth 24 ParganasBasirhatDiamond Harbour

North Bengal

SiliguriJalpaiguriDarjeelingKalimpongCooch BeharAlipurduarMaldaRaiganjBalurghat

The NMC rules that matter most for West Bengal practices

The notice binds doctors and hospitals, and an agency does not remove that responsibility (cl. 4.4). These are the clauses we design around.

Allowed Facts on hospital websitesHospitals and institutions may publish factual, objective, verifiable information on location, contact details, departments, facilities, equipment, services, emergency arrangements, accreditation and charges (cl. 8.3, 9.1), never as solicitation, inducement, superiority comparison or outcome guarantee.

Allowed with care Education stays education, in any languageDoctors may take part in health education that does not promote the practice, solicit patients or earn from promotional marketing (cl. 5.1). A Bengali, Hindi or English post gets the same test: its purpose and wording decide, not the language.

Your responsibility Doctor details on electronic profilesA doctor, or a clinical establishment for its doctors, must show name, qualifications, registration status and registration number on electronic media (cl. 3.2, Explanations III and IV). We organise the content; the practice verifies the details and approves it.

Not allowed Patient stories, images and consentPromotional patient stories, testimonials and before-and-after material are barred (cl. 8.1 v), and consent alone does not make them acceptable (cl. 6.2). Identifiable patient data must not be shared (cl. 7.4). We use none as promotion, in any language.

Allowed with care Offers, camps and discountsDiscounts, limited-period offers, coupons and free procedures are barred where likely to encourage unnecessary care or amount to solicitation (cl. 8.1 x). A fee may be stated factually. We build no countdown offers, and a health camp needs its own review.

Your responsibility Responsibility when an agency is usedUsing an agency does not by itself remove a doctor's or institution's responsibility for content it authorised (cl. 4.4). Medmatis supports a doctor-approval process, but the practice reviews its material and takes advice where a rule is unclear.

Healthcare marketing for every speciality

The NMC's 2026 notice affects each field differently. Each page sets out what a practice in that speciality may publish, what it may not, and how we plan our work within those limits.

Hospitals and practices

Hospitals & Multi-Speciality Super-Speciality Hospital Multi-Speciality Clinic Nursing Homes & Daycare Diagnostic & Imaging Centres Solo Doctors

Surgery and procedures

Orthopaedics Cosmetic & Plastic Surgery General & Laparoscopic Surgery Eye Care & Ophthalmology ENT Urology Dental & Implants

Medical specialities

Cardiology Neurology Gastroenterology Nephrology & Dialysis Oncology & Cancer Care Rheumatology Dermatology & Aesthetics Mental Health

Family and recovery

Gynaecology & Obstetrics Fertility & IVF Paediatrics Physiotherapy & Rehabilitation Wellness & Ayurvedic

Questions about working with us

Do you work with practices in every part of West Bengal?

Yes, in any district. Medmatis is based in Baranagar, Kolkata, and handles strategy, content and reporting remotely. When filming is needed we can travel to the practice and record in batches. The place lists above show where a practice can be based, not local offices or client locations.

Do you guarantee rankings on Google Maps, Search or in AI answers?

No. We do not guarantee rankings or placement. We work on accurate business information, useful content, technical SEO and correct location details, which we can report on, but we cannot promise where a practice appears. Fake engagement and manipulated visibility are barred (cl. 8.1 xii).

What does healthcare marketing cost at Medmatis?

Our fees are flat and never tied to patients or enquiries. The scope and fee follow the services agreed, and this page quotes no prices. Payments linked to procuring patients, and agency pay tied to individual referrals, are restricted (cl. 8.1 vii, viii). We discuss the work before agreeing a scope.

How do we start working with Medmatis today?

Start with a conversation about your practice. We discuss your website, local search, content, social media, video and reporting needs, and how doctor approval works, before agreeing a scope. Strategy, content and reporting run remotely, while any filming is planned separately.

Do you work with hospitals as well as clinics?

Yes, across West Bengal and India. The scope can include websites, search, social media, content, video and other digital services. For hospitals and institutions, public information must be factual, objective and verifiable, and promotional claims avoided (cl. 8.3, 9.1).

Is SEO allowed for a clinic under the NMC's 2026 guidelines?

Yes, honest SEO is not banned. The notice bars manipulating rankings, visibility or algorithms to create a misleading impression, and fake engagement (cl. 8.1 xii), and separates ordinary information from promotional advertising (cl. 3.2). Purpose and method decide, so we use accurate, useful, technical work only.

Can you create Bengali content and travel to film in West Bengal?

Yes, to both. We create Bengali, English and Hindi articles, posts, video scripts and captions, and the doctor approves every piece. When filming is needed we travel to the practice and record several pieces in batches. We promise no dates or prices here, and the NMC rules apply in every language.

These answers explain a public notice in plain language and quote its clause numbers. They are not legal advice. Read the original NMC notice and take advice on your own situation. Last updated 23 October 2026.

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